7 Clothing Brands You’re Probably Overlooking (But Shouldn’t Be)

If you’ve ever stared down a crammed thrift store rack and thought, “How do I even start?”—you’re not alone. But here’s the secret: the real money isn’t just in hyped sneakers or flashy logos. It’s in the details—the overlooked brands and labels most people miss.

Whether you’re flipping full-time or just side hustling for extra income, these 7 clothing finds can turn a $6 thrift purchase into a $60+ sale—easy.

1. Dixxon Flannels

Dixxon’s flannels are cult favorites—known for their heavy-duty feel, unique prints, and limited drops. These can sell out fast at retail, which means used ones still pull in top dollar on eBay. If you find one in great condition? Grab it.

2. Arc’teryx (Yes, Anything)

Outdoor gear is hot right now, and Arc’teryx is at the top of the mountain—literally. Jackets, vests, pants, even hats—all of it moves fast. Look for older Gore-Tex shells or insulated puffers.

Even beat-up pieces can fetch $75+.

3. Pendleton Board Shirts

Classic. Timeless. And still in demand. The Pendleton Board Shirt is especially sought after, with that vintage surf vibe. Bonus if it’s made in the USA. Wool versions from the 60s–80s can go for serious bucks, especially in bold plaids.

4. Patagonia Stand-Up Shorts

Patagonia is always a good grab, but stand-up shorts? They’re a sleeper hit.

Made from durable canvas and built to last, these are vintage gold for outdoorsy types. Look for the older tags or “Made in USA” versions for max value.

5. Pelle Pelle Leather Jackets

Think streetwear meets vintage luxury. Pelle Pelle jackets—especially those from the 90s and early 2000s—can pull in $150–$300+, depending on condition and detailing. Look for bold embroidery, logos, or limited editions.

6. Japanese Selvedge Denim

Collectors are obsessed with raw denim—and Japanese selvedge is king. Look inside the cuffs for a red or white line at the seam, a telltale sign of quality. Brands to grab:

  • Brave Star

  • Oklahoma Denim

  • Nudie Jeans

  • Momotaro

Some pairs can sell for $100+ pre-owned, especially if they’re broken in just right.

7. Paul Smith

The name might not scream “hype,” but Paul Smith clothing flies under the radar—and sells. His scarves in particular (with colorful stripes or subtle prints) have a loyal buyer base. Shirts, suits, and shoes are solid, too.

Want More Brands That Sell?

I’ve created a downloadable PDF with tons more under-the-radar clothing brands I consistently flip for profit. Keep it handy on your phone or print it for your next thrift run.

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